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Kia has topped this year’s J.D. Power Initial Quality study. How did the Genesis luxury brand do?
Genesis, if you’ll recall, is the new luxury arm of Hyundai. Hyundai and Kia are partner companies.
The Initial Quality Study, or IQS, is closely watched by industry journalists and analysts. It measures the number of problems found by a brand’s customers within the first 90 days of ownership.
The New Genesis Brand Does Well
Despite existing as a separate brand for just under two years (previously, Hyundai sold Genesis Coupe and Genesis sedan models, with the coupe being a sporty car and the sedan being a luxury vehicle), Genesis finished second in the IQS. Hyundai came in eighth, although if ties are factored in, the brand would be listed fifth.
How Does Genesis Stack Up in Latest J.D. Power Rankings?
Genesis, if you’ll recall, is the new luxury arm of Hyundai. Hyundai and Kia are partner companies.
The Initial Quality Study, or IQS, is closely watched by industry journalists and analysts. It measures the number of problems found by a brand’s customers within the first 90 days of ownership.
The New Genesis Brand Does Well
Despite existing as a separate brand for just under two years (previously, Hyundai sold Genesis Coupe and Genesis sedan models, with the coupe being a sporty car and the sedan being a luxury vehicle), Genesis finished second in the IQS. Hyundai came in eighth, although if ties are factored in, the brand would be listed fifth.
How Does Genesis Stack Up in Latest J.D. Power Rankings?
