Strategic Vision - Near-Luxury Car Segment Winner

[TJPark01]

Trophy Case is busting at the seams. BUSTING!!!!
Strategic Vision - Near-Luxury Car Segment
2009 Total Value Award Winners
Rank Vehicle TVI Score
1 Hyundai Genesis 838
2 Chrysler 300C 819
3 Acura TSX 814
4 Lincoln Town Car 807
5 Lexus IS 250/350 801
6 Audi A4/S4 Sedan 800
6 Cadillac CTS 800
8 Acura TL 798
9 Mercedes-Benz C-Class Sedan 797
9 BMW 3-Series Sedan 797
Segment Average: 791

Fueled in part by a recovering economy, this revolution has an impact across all vehicle segments, including luxury buyers. For example, the Hyundai Genesis is the Near Luxury Car Segment leader. The Genesis has brought luxury buyers to Hyundai as Genesis buyers have household incomes very close to BMW 3-Series and Mercedes C-Class buyers. We see many Lexus, Infiniti, Cadillac and BMW owners trading in their vehicles for the Genesis. Hyundai competes by meeting a customer's security needs with perceived quality and successful programs such as "Hyundai Assurance" combining price, warranty and value a customer can love.
Full Article...

 

[gerryb]

Thanks for posting...just more kudos for the Genesis..

Aside: Check out the total Quality listing. Guess who got the HIGHEST total QUALITY points of ANY CAR...belong not to the high-and-mighty Lexus, nor to Acura or BMW..

Second place went to the S class. First place winner with 938 points - the Vette! (some might think this outcome invalidates their report but the new vette is indeed built with quality. Shame they are part of GM.)

 

[Sayantsi]

I think its big news that Toyota/Lexus fell completely off the podiums - not a single win this year.