Interesting article on the future G70

[rbres]

5 ways the Genesis G70 can beat the German 3 (and 2 ways it can’t)

The all-new compact Genesis G70 sedan won’t go on sale in North America for at least six months, and we already like it. It’s got the look, even if that look is cluttered by some gratuitous adornment, and it has presence beyond its history. It speaks to us in a fashion few Korean-bred automobiles have.

That doesn’t necessarily mean everyone around here would buy a G70 or choose it first among its expansive list of competitors.

Let’s face it: The automotive subset of compact, luxury-branded sport sedans is crazy competitive, with 10 or so really interesting cars screaming for attention. There’s the minimalist chic of the Volvo S60, the rougher-hewn, emotionally throaty Infiniti Q50 and the hot-blooded, damn-the-torpedoes Alfa Romeo Giulia. One is not necessarily better than the others, in certain subjective analyses, and each speaks in a different way.

Then there’s the German 3, which have long dominated the category, ranking one (BMW 3-Series), two (Mercedes C-Class) and five (Audi A4/S4) in U.S. compact-lux sedan sales for 2016. The A4 has been substantially updated for 2018, which should move it back toward its familiar third-place spot. The 3-Series more or less invented the class. It’s been the benchmark since time immemorial, and even if over the last 10 or 15 years its beating heart has been buried deeper under buttons, knobs and electronic sorcery, there still beats within the 3-Series the heart of a true sports sedan.

So no, not everyone around here would buy the Genesis G70, but we assure you plenty of people out there will -- and for good reasons. Here are five ways the G70 can beat the German 3 and a couple more reasons it can’t. Read more...

 

[bomberx]

https://www.youtube.com/watch?v=H8qTtLjoh6c&t=201s

The G70 get some problems. This video is from the Korean Auto media(English subtitles). Hyundai Motors' move is very interesting.

 

[devellis]

5 ways the Genesis G70 can beat the German 3 (and 2 ways it can’t)

The all-new compact Genesis G70 sedan won’t go on sale in North America for at least six months, and we already like it. It’s got the look, even if that look is cluttered by some gratuitous adornment, and it has presence beyond its history. It speaks to us in a fashion few Korean-bred automobiles have.

That doesn’t necessarily mean everyone around here would buy a G70 or choose it first among its expansive list of competitors.

Let’s face it: The automotive subset of compact, luxury-branded sport sedans is crazy competitive, with 10 or so really interesting cars screaming for attention. There’s the minimalist chic of the Volvo S60, the rougher-hewn, emotionally throaty Infiniti Q50 and the hot-blooded, damn-the-torpedoes Alfa Romeo Giulia. One is not necessarily better than the others, in certain subjective analyses, and each speaks in a different way.

Then there’s the German 3, which have long dominated the category, ranking one (BMW 3-Series), two (Mercedes C-Class) and five (Audi A4/S4) in U.S. compact-lux sedan sales for 2016. The A4 has been substantially updated for 2018, which should move it back toward its familiar third-place spot. The 3-Series more or less invented the class. It’s been the benchmark since time immemorial, and even if over the last 10 or 15 years its beating heart has been buried deeper under buttons, knobs and electronic sorcery, there still beats within the 3-Series the heart of a true sports sedan.

So no, not everyone around here would buy the Genesis G70, but we assure you plenty of people out there will -- and for good reasons. Here are five ways the G70 can beat the German 3 and a couple more reasons it can’t. Read more...

This is a really good article. Thanks for posting. I thought I'd read most of the stuff about this car but I missed this piece. It sums things up pretty nicely, underscoring both the strengths and challenges Genesis will face in this competitive market segment. I know this was posted a while ago but if anyone missed it, check it out.

 

[Mark_888]

Sedans are out. SUVs and CUVs are in. Too little, too late.

 

[YEH]

^ As usual, you're being short-sighted.

BMW's best seller is still the 3 Series (include the 4 Series and it's not even close) and that's for a model that's at the end of its life-cycle.

Same for MB where the C Class is its best seller.

And while the other parts of the world have also started to be drawn to CUVs/SUVs, cars are still very popular, including in markets where Hyundai expects to be the largest markets for Genesis outside of the US (Korea, the Middle East and China).

Take Korea, for instance, where sedan sales are big for BMW and a major profit-driver.

BMW sells more 5 Series in Korea than any other country other than the US and MB has sold more E Class sedans in Korea than even in Germany.

 

[Sal Collaziano]

^ As usual, you're being short-sighted.

BMW's best seller is still the 3 Series (include the 4 Series and it's not even close) and that's for a model that's at the end of its life-cycle.

Same for MB where the C Class is its best seller.

And while the other parts of the world have also started to be drawn to CUVs/SUVs, cars are still very popular, including in markets where Hyundai expects to be the largest markets for Genesis outside of the US (Korea, the Middle East and China).

Take Korea, for instance, where sedan sales are big for BMW and a major profit-driver.

BMW sells more 5 Series in Korea than any other country other than the US and MB has sold more E Class sedans in Korea than even in Germany.

The 3-Series and C-Class have always been BMW and Mercedes' best selling cars. Even WITH the CUV explosion, it's going to take a while before the sales crowns are handed over to the CUVs - which is probable, in my opinion. You know - it's true that sedans aren't selling as well as they used to. Primarily for large sedans, however. You never know - midsize sedans could start to fade away as well. I think small sedans like the G70 will live on the longest - but it's probably only a matter of time before hardly anyone is buying anything but CUVs...