YEH
Registered Member
I am not even going to bother to unpack all that
If you the think the same market/buyer is looking at a G90 and an S class you are kidding yourself
Warren
Maybe they're in the minority, but some do (you're previous claims that no one would - had long been debunked).
Just like there have been prospective buyers who opted for a Stinger GT2 over not just a run of a mill 3 Series or C Class, but an M3 or AMG C63.
Not everyone cares that much about the brand of car they drive (or rather, what others may think of them); know a # of people who can afford a Bentley or Rolls, but don't even drive a luxury brand.
No..actually my point was
What they sell in Korea has absolutely nothing to do with what is desired and actually purchased in the United States...nothing
and again...we have a big disparity on what cars are in the same class
Geeze.
Which, again, was not the point of the discussion.
Those posting on this topic are well aware that the preferences for types of vehicles in Korea and the US differ, including for the lux market (if they didn't know before, I've stated it enough times).
The argument made was that Hyundai should have started w/ CUVs and not sedans, but while that would have been good for the US market, it wouldn't have been good for the Korean market where Genesis is the 8th best selling brand - and despite just a 3 sedan lineup (as stated a # of times), has sales that are not far behind MB and BMW.
Last month - over 3k sales of the G80 and about 1k for the G90 and G80, respectively, for a total of 5,148.
In Japan (which has 3x the pop. of Korea), the entire Lexus lineup sold 4,632.
The best selling Lexus model was the NX (including the hybrid) - 1,643.
The next best selling model was the CT200H - 586.
No other Lexus model was in the top 50 best sellers (the CT was 49th).
So, models like the IS, GS and LS aren't big sellers in Japan.
Which is why Toyota takes its sweet time in updating its sedan lineup (along w/ mulling over whether or not to cancel the GS - once again), as the US is by far the best market for Lexus sedans and even here it's been shrinking.
In contrast, Hyundai sells a good amount of its Genesis sedans in Korea (which is why it started w/ sedans) and why Hyundai has moved more quickly when it comes to upgrading (adding new powertrains, etc.).
The G90/EQ900 and K900 combined did over 2,100 in sales in Korea last month - which is why such an endeavor is worth it for them.
So not only did the G80 more than double the sales of the best selling Lexus model in Japan (the NX), the combined sales of the G90 and K900 easily exceeded that of the NX.
Look how much they invested in their dealerships and experience factor to compete in the luxury market....
How many cars did they sell per year when they just had two vehicles to offer?...
Do you think you can walk in Lexus dealer ship and buy a LS500 for the huge discounts they are offering on G90's?
VERY doubtfull
1. It was a different time (the cost of launching a new auto brand and dealer network has gone up considerably - which is what Hyundai is doing w/ Genesis).
2. It was thought that Toyota had to subsidize the Lexus dealerships for some time.
3. And Toyota pushed for sales volume by (a) VALUE-pricing the LS 400 (a screamer of a deal at $35k) and basically just bringing over a JDM Camry variant as the 2nd Lexus model for the 1G ES.
4. Maybe not on the LS 500 (at least not yet - let's see how it does next year); but people have gotten great deals on the LS 460 over the past few years, even better on the LS 600H (talking a 5 -figure discount from MSRP).
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