GV80 Pricing (USA) Revealed

[Backslack]

All this speculation about price difference and people are still failing to address the elephant in the room- that the volume seller for the GV80 will not be the top-of-the-line 3.5T prestige. That the 3.5T prestige is still at least 10k cheaper than the equivalent X5 is already quite a bargain, but few people will ever choose the highest-end GV80. As you go down in trim, the BMW becomes far more expensive and features far less standard equipment. And some people will like the fact that the GV80 offers a cheaper turbo 4 that still gives them all the toys- which the BMW doesn't.

These are the exact same arguments thrown at every Genesis product, and heck some people even tried to do the same for the Palisade and Telluride, where fully loaded were only a couple grand cheaper than the top-of-the-line Highlander, despite coming with far more standard equipment in the lower trims.

 

[Beefer]

Wrong! You're adding options the GV80 doesn't have in the low 80s.

No I’m not...I’ve done it several times now. It’s ~$10k more.

 

[Cruiser]

A big part of why the 2015MY Genesis sedan was that much cheaper was b/c it didn't offer luxury amenities (and hence, didn't have to price in such costs); it was the reason why the Genesis sedan was more of a value proposition within its segment compared to the Equus.

The new G80 will likely be priced in the high $40k range, a marked departure from the $33k price for the original Genesis sedan.

That's what actually offering luxury amenities and having on par interior, tech, etc. does to the price.

There's a reason why the original Genesis sedan was such a bargain.

My 2015 Genesis was the first year of the 2nd gen Genesis model. My car is the AWD, 6 cylinder Ultimate. My dealer has been trying to get me to trade for a new "G80" for the last couple of years. I've test driven them. But, the only "luxury" items that they have that my car doesn't, as far as I can tell (and maybe I'm wrong), is Apple CarPlay, 360 degree camera, and a different gear shifter. Are there new luxury components that I should be aware of?

 

[TurtleBoy]

Folks, just do a liner item list of the base and options and pricing and then you will all be talking about the same thing.

Unfortunately, or maybe fortunately so we have something to discuss, that is not possible to do.

 

[Mcc]

Unfortunately, or maybe fortunately so we have something to discuss, that is not possible to do.

Impossible? Give it a try, just so you are all on the same page or at least have something more specific to discuss instead of “yes it is” and “no it isn’t “
btw, I can see that the BMW pricing is a veritable nightmare. I sincerely hope Genesis never goes that a la carte route.

 

[TurtleBoy]

Impossible? Give it a try, just so you are all on the same page or at least have something more specific to discuss instead of “yes it is” and “no it isn’t “
btw, I can see that the BMW pricing is a veritable nightmare. I sincerely hope Genesis never goes that a la carte route.

Yes, impossible. You maybe missed my post since it was right before yours.

I think we need to all agree that it is impossible to get a configuration of the X5, or any other competitor for that matter, to have the same options as the GV80. Given that, the best one can do is try and get the most the same.

For example, it is not possible to have the 22" inch wheels and the third row in the X5. At that point one must decide what they think is more important in their comparison. Being very familiar with all of the options, I have played around with multiple configurations as a way to get a range of prices of "comparable" X5's. When doing that, you are looking at about a $76-83k range.

I have attached the X5 pricing guide with all of the ordering rules should anyone want to fool around with it and try to get more exact.

 

[Spill6]

More like 90% of the 3 Series at 70% of the price.

The only real areas where the current G70 lags behind the 3 Series (aside from things like interior space) is powertrain (which should get rectified w/ the F/L) and not having certain tech that BMW offers on the 3er.


The GV80 seems to be more like 95% of the X5 at around 85% of the price.

The interior of the G70 doesn't compare to that of the GV80's (or the G80) and the design of the dash in the GV80 is more elegant/sophisticated than that in the X5.

W/o having personally experienced the interior of the GV80, would say that it is at least on par w/ the X5, but probably better.

Based on what someone had configured, comparably equipped, the X5 will be about $9k-10k more than the GV80.

I'm mostly agreeing with what you say here. Another hit on the G70 is no rear seat room - so i'll keep it at 85% vs the 3er. Let's forget the G70 vs 3 comparison -- my statement there was to show that with the G70 the value statement is obvious vs the 3. Not so much with the GV.

I sat in the X5M and GV80 back to back at the auto show. I wrote a fairly detailed post. I think the interior of the GV80 Prestige is nicer than that top trim X5M. Pros of the X5 is more headroom, and fully open pano roof (vs the cross bar in the GV) and the micro led lit pano roof in the higher trim X5s (nice but not a must have).

I'm not worried about the GV top trim interior taking the X5. I think that is a 10 for the GV and an 8 for the X5. The X5 will have better steering feel, better tranny/moto combo (likely, but not a runaway), and the big thing will be a much more compliant ride with 2 axle air suspension. So this is probably 10 for the X5 and 7.5 for the GV. Total guesses on the ride/handling/suspension though but it's based on watching korean vid reviews of the X5 vs the GV80 diesel.

And yep, you're right about 10K more than the GV apples for apples. but what discounts do you think you can get on the X5 vs the GV. What is the true walk out delta not the MSRP delta.

 

[Spill6]

Laughably absurd is a bit strong. Genesis seems to be playing a different pricing game with its sedans. For example, the top of the line AWD 8 cylinder G90 is (I just checked) priced at $76,725. The **base** price for the AWD 6 cylinder 7 series is $89,450, and for the 8 cylinder is $102,650, all USD. The 4matic S-Class starts at $97,250, USD. I think across the board, manufacturers see the demand for SUVs in the US and are pricing accordingly.

G90 is a deal in Canada and the US vs the KDM pricing. I think something like 25% off. really wish it had a pano roof.

 

[Spill6]

Actually no I've been watching threads a couple weeks, but a first post will come from somewhere, correct?

The prices you posted from someone else you probably don't know are for every single option checked including an expensive option like air suspension, which the GV80 doesn't have. Also options like night vision and a $5K premium upcharge for an audio system.

A similarly equipped X5 with similar options is low to mid 70s as I and others have stated.

Someone needs to do a configurator custom build showing the cheapest X5 build that has the 3.5 prestige features. Maybe I will give it a shot...

 

[TurtleBoy]

Someone needs to do a configurator custom build showing the cheapest X5 build that has the 3.5 prestige features. Maybe I will give it a shot...

As posted a few times, it can't be done. Besides, what would we argue about if we had exact numbers.

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[Agent Michael Scarn]

Refundable deposit pre-orders before pricing and reviews. You could easily see half or more of those be pulled.

Not sure how you get “easily”..not sure why anybody would at this point. But for the sake of argument let’s cut that in half, call it 10,000 serious buyers (South Korean market) in 10 days, for comparison the X5 sold a total of 44,000 units in Europe last year (2019), the US has 5000+ preorders and the X5 sold 54,000 units last year. This will be Genesis’s Palisade/Telluride.

 

[Agent Michael Scarn]

I don’t see demand for this car being an issue. Every single report from auto shows talk about how busy the GV80 Vehicles were, how good it looks in person, and how absolutely on par the build quality, tech and interior materials are to the Germans. Does it match feature to feature? No, because none of them really do. But overall you’re getting an equivalent vehicle in every practical and functional way for thousands less.

As for the execution and performance, I’m willing to bet it’s going to be on par. Unlike every other Genesis model before, this one has been designed ground up by the cadre of Germans the company has been amassing, and not some random collection of low level designers or technical advisors, they are the heads and leads from marquee brands like Bentley, Lamborghini, M Division, Audi. For a follow up...take a look at the new G80, these guys know what they’re doing.

How Genesis' Dream Team Could Reinvent the Luxury Car - The Lohdown - Motor Trend

Strategically I also see the argument of not pricing it too low, you want that separation from Hyundai/KIA especially now as they look poised to really up the level of their vehicles. Secondly, you will never succeed in the luxury segment and be seen as the “value” option, the two are mutually exclusive. That’s not to say you can’t be competitively priced, but you can’t be viewed as “less than” in this market. Genesis has no interest in becoming Infiniti or Acura. That won’t happen if the company themselves don’t believe that and the only way the customers will really respect it is in the price. Genesis needs to be viewed as an other option in this segment the way Jaguar, Lexus and Volvo to an extent in order to be viable long term.

 

[Spill6]

How's this.
X5 vs GV80: adds the micro led pano roof, 2 axle air suspension, heated/cooled cup holders, true massage seating vs the GV80 air bladder stretch 'massage', dash cam (!)

GV80 vs X5: 22s vs 21s, augmented reality nav, better driving assistant, better sound system, Active Road Noise Cancellation


$79K vs $72.5K.

Who is taking the GV80 over this X5 build -- assuming the walk out price is the same after BMW dealer discount (9% discount)?

Base MSRP
2020 X5 sDrive40i
$58,900
Design
xLine
—
Exterior
Phytonic Blue Metallic
$550
21" Y-spoke bi-color wheels, style 744 with performance run-flat tires
$1,550
Interior
Ivory White Full Merino Leather
Availability Information
$4,800
Anthracite-Brown Poplar Matte Finish Wood Trim
—
Options
Driving Assistance Professional Package
$1,700
Executive Package
$5,600
Luxury Seating Package
$1,600
2-axle air suspension
—
3rd row seat + air suspension
$2,200
Acoustic glass
$600
Alcantara headliner in upholstery color
$650
Front and Rear Heated Seats
$350
Heated Front Seats, Armrests & Steering Wheel
$250
Additional Costs
Destination & Handling
$995
Total Price (MSRP)
$79,745

EDIT: you COULD add M Sport package to make it look better, and still not as good as the GV80 looks, but as that's not essential for feature comparison, and it's subjective, I left M sport package off.

 

[Backslack]

Who is taking the GV80 over this X5 build -- assuming the walk out price is the same after BMW dealer discount (9% discount)?

Those who are content with the 4 cylinder engine (to which I can guarantee you most will pick), which with the Prestige package will also give them all the same toys as the 3.5T, and will also undercut it by thousands more. Again, you keep pretending that the 3.5T top-of-the-line model will be the volume seller, whereas the X5 you listed is only a mid-spec trim. What you're projecting is an unrealistic view of how people will actually buy this car.

 

[TurtleBoy]

Those who are content with the 4 cylinder engine (to which I can guarantee you most will pick), which with the Prestige package will also give them all the same toys as the 3.5T, and will also undercut it by thousands more. Again, you keep pretending that the 3.5T top-of-the-line model will be the volume seller, whereas the X5 you listed is only a mid-spec trim. What you're projecting is an unrealistic view of how people will actually buy this car.

Do you really think the 4 cylinder will outsell the 3.5t? It is not even close for the G70, they have to practically give the 4's away of course the SUV buyers may be different.

I think his spec is close to being top of the line and not mid spec. The only thing I think he should add is the HK audio to make it more comparable.

 

[Spill6]

Those who are content with the 4 cylinder engine (to which I can guarantee you most will pick), which with the Prestige package will also give them all the same toys as the 3.5T, and will also undercut it by thousands more. Again, you keep pretending that the 3.5T top-of-the-line model will be the volume seller, whereas the X5 you listed is only a mid-spec trim. What you're projecting is an unrealistic view of how people will actually buy this car.

I think we're projecting a view of those of us who were considering the 3.5T prestige but are now looking elsewhere.

For the 2.5T -- sure, I'll take it over the '20 RX and '20 MDX any day. But then I'm also looking down another 10K at the Telly. The 2021 MDX might make that more interesting when it comes....

 

[Backslack]

Do you really think the 4 cylinder will outsell the 3.5t? It is not even close for the G70, they have to practically give the 4's away of course the SUV buyers may be different.

I'd like some numbers from you to back that claim up. But even if it were true, the G70 is a performance compact sedan- it's a totally different audience from the people who are looking for in a luxury midsize SUV. The base 4 cylinder turbo is guaranteed to make at least as much power as the current Telluride and Palisade. Against rivals with weaker engines that outsell the X5 in droves like the Lexus RX, it's more than appealing enough.

Whether the GV80 can steal from the BMW crowd isn't an important question.

 

[TurtleBoy]

I'd like some numbers from you to back that claim up. But even if it were true, the G70 is a performance compact sedan- it's a totally different audience from the people who are looking for in a luxury midsize SUV. The base 4 cylinder turbo is guaranteed to make at least as much power as the current Telluride and Palisade. Against rivals with weaker engines that outsell the X5 in droves like the Lexus RX, it's more than appealing enough.

Just visit the G70 threads as well as researching the incentives.

 

[Spill6]

Do you really think the 4 cylinder will outsell the 3.5t? It is not even close for the G70, they have to practically give the 4's away of course the SUV buyers may be different.

I think his spec is close to being top of the line and not mid spec. The only thing I think he should add is the HK audio to make it more comparable.

The 2.0T in the G70 is a terrible engine. Early drives of the Sonata N-line say the 2.5T has good power, sounds good, and will be pretty awesome with AWD. So I think the 2.5T will surely get those cross shopping the RX and MDX, and the 3.5T will get some cross shopping the X5/GLE/XC90.

 

[Backslack]

Just visit the G70 threads as well as researching the incentives.

Sorry, hearsay from members on this board doesn't cut it. Provide me with actual sales numbers or statements from Genesis that back up the G70 3.3 top-of-the line being the volume seller.