Under contract law, one cannot usually collect for "pain and suffering" unless there are actually medical bills associated with that. Liability laws are usually different and may allow for such additional claims related to pain and suffering, punitive damages, etc as specified under the law.
Contract law remedies are usually limited to actual damages, specific performance (in lieu of monetary damages), and legal fees.
Update:
Got a call today from Hyundai Corporate and sent them copies of sales documents, etc. The black and white facts should speak for themselves and I'm not certain that Corporate can do a whole lot, but will see what develops. I certainly don't plan on rolling over on this and a small claims law suit would have little, if any effect. On the other hand, I can't be the only one who has fallen prey to this and a class action suit might get their attention. I would assume there are a number of previous customers involved. The "free for life" scam did not just apply to the Genesis' but all of their cars. A judgment could be substantial. Food for thought..........stay tuned!