New Luxury SUV's from Rolls Royce and Aston Martin

[Mark_888]

Rolls-Royce Debuts Its First SUV, the $325,000 Cullinan
Rolls-Royce Debuts Its First SUV, the $325,000 Cullinan

Aston Martin Targets Ferrari With High-End Electric SUV
Aston Martin Targets Ferrari With High-End Electric SUV

Where is the Genesis Motors SUV? Heads must roll.

 

[EdP]

Rolls-Royce Debuts Its First SUV, the $325,000 Cullinan
Rolls-Royce Debuts Its First SUV, the $325,000 Cullinan
Where is the Genesis Motors SUV? Heads must roll.

It will be here when it is ready. I'm sure it is at the point little can be done to speed it up. Sure, if they had one they could sell it but do you think sales will be lost to RR?

Since Genesis does not have a $60k SUV, I'm going to buy a $400k Cullinan instead. Nah, you won't hear that often.

 

[Mark_888]

do you think sales will be lost to RR?

Of course not. But that just shows that every other brand, including entry level luxury, mid level luxury, and high end luxury, has an SUV, except for Genesis. The luxury brands that Genesis competes directly against have multiple SUV's and they are more than 50% of vehicles sold for those brands.

At this point, there is nothing that can be done to speed it up delivery of the Genesis SUVs over and above what I am sure they are doing. But this goes to foresight of management who made bad decisions in the past. Does Hyundai Motor Korea want the same people who made bad decisions about Genesis (including the USA rollout fiasco and about SUV's) to be making the decisions right now that will affect them 3-4 years from now? I wouldn't.

 

[Mcc]

Of course not. But that just shows that every other brand, including entry level luxury, mid level luxury, and high end luxury, has an SUV, except for Genesis. The luxury brands that Genesis competes directly against have multiple SUV's and they are more than 50% of vehicles sold for those brands.

At this point, there is nothing that can be done to speed it up delivery of the Genesis SUVs over and above what I am sure they are doing. But this goes to foresight of management who made bad decisions in the past. Does Hyundai Motor Korea want the same people who made bad decisions about Genesis (including the USA rollout fiasco and about SUV's) to be making the decisions right now that will affect them 3-4 years from now? I wouldn't.

Why don’t you write them and let them know. It would be more productive. You have already made this same opinion known here over and over, but to what end?

 

[EdP]

Of course not. But that just shows that every other brand, including entry level luxury, mid level luxury, and high end luxury, has an SUV, except for Genesis. The luxury brands that Genesis competes directly against have multiple SUV's and they are more than 50% of vehicles sold for those brands.

At this point, there is nothing that can be done to speed it up delivery of the Genesis SUVs over and above what I am sure they are doing. But this goes to foresight of management who made bad decisions in the past. Does Hyundai Motor Korea want the same people who made bad decisions about Genesis (including the USA rollout fiasco and about SUV's) to be making the decisions right now that will affect them 3-4 years from now? I wouldn't.

 

[EdP]

At this point, there is nothing that can be done to speed it up delivery of the Genesis SUVs over and above what I am sure they are doing. But this goes to foresight of management who made bad decisions in the past. Does Hyundai Motor Korea want the same people who made bad decisions about Genesis (including the USA rollout fiasco and about SUV's) to be making the decisions right now that will affect them 3-4 years from now? I wouldn't.

Don't know the whole plan so cannot comment. Cadillac has been around since 1902. Lincoln since 1917, so they had more time to develop a complete line of cars and plan for decades to come. I'm sure that Hyundai corporate laid out a plan along with budgets and staffing needs. Was it a good one? Time will tell. Keep in mind, there is a finite number of really good automotive designers and engineers. Maybe they hired all the ones available.

Maybe they fired the guy that made a bad plan, but maybe they gave him a bonus for doing so well according to what they want and can do. Too many unknowns to draw any conclusion. Not enough information to discuss it.

At work, whenever anyone complained to me I'd listen. Then I would ask them exactly what they would do to change it. Rarely did they have an idea. Once in a while they had a good idea and I'd implement it but most times they did not see the big picture and just bitched because it affected them negatively at that moment and did not know or care that it would help them in a few months. We won't know if the Hyundai/Genesis plan is a good one for a couple of years unless you can get a copy so we can review it.

 

[Mark_888]

Don't know the whole plan so cannot comment. Cadillac has been around since 1902. Lincoln since 1917, so they had more time to develop a complete line of cars and plan for decades to come. I'm sure that Hyundai corporate laid out a plan along with budgets and staffing needs. Was it a good one? Time will tell. Keep in mind, there is a finite number of really good automotive designers and engineers. Maybe they hired all the ones available.

Maybe they fired the guy that made a bad plan, but maybe they gave him a bonus for doing so well according to what they want and can do. Too many unknowns to draw any conclusion. Not enough information to discuss it.

At work, whenever anyone complained to me I'd listen. Then I would ask them exactly what they would do to change it. Rarely did they have an idea. Once in a while they had a good idea and I'd implement it but most times they did not see the big picture and just bitched because it affected them negatively at that moment and did not know or care that it would help them in a few months. We won't know if the Hyundai/Genesis plan is a good one for a couple of years unless you can get a copy so we can review it.

I will have to disagree. I think that any rational person familiar with the auto industry knows:

• Genesis has made a complete mess of the brand rollout in the USA
• Genesis has done a poor job of planning to produce the kind of vehicles (SUV's in particular) that people want, compared to virtually every other brand, including luxury brands has already delivered.

No offense, but this is not work, and you are not my boss, and I am not asking you to do anything about it.

 

[EdP]

• Genesis has done a poor job of planning to produce the kind of vehicles (SUV's in particular) that people want, compared to virtually every other brand, including luxury brands has already delivered.

No offense taken. Please explain your comment a bit more. We know people want SUVs but are you saying they don't want the rest of the line?

 

[Sal Collaziano]

It must be an extremely arduous task developing a completely new vehicle. Cadillac STILL has only one CUV - albeit a good one. (I could have just said although - but I feel if I never used the word albeit, my life may have been construed as empty when all is said and done.)

Genesis Motors surely could have worked up a front wheel drive CUV and been done with it - but I suppose they want to make a good first impression with their offering. When Lincoln debuted the Navigator - Cadillac vomited the first generation Escalade. Does anyone even remember it? It's pictured below. It only lasted two years. It was so obviously just a Tahoe or Yukon - it had to be redesigned immediately. And as you surely know, the second generation sold like bottled water in the desert.

I prefer Genesis Motors not rush anything to market. But they really do need to get something in showrooms quickly...

By IFCAR - Own work, Public Domain, File:1st-Cadillac-Escalade.jpg - Wikimedia Commons

 

[Sal Collaziano]

Oh and that Rolls Royce - it's all me. Boy, do I want one...

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[Mark_888]

I prefer Genesis Motors not rush anything to market.

I never suggested that Genesis Motors "rush" anything to market. They need to plan ahead and make the right decisions. If the people who are planning and making decisions are not the right people, they need to be replaced.

The same goes for the people who planned the Genesis Motors rollout in the USA (probably same people). Considering the number of mistakes made, they need to be replaced with people with greater vision, and who have better planning and execution skills.

 

[joneillnj]

I will have to disagree. I think that any rational person familiar with the auto industry knows:

• Genesis has made a complete mess of the brand rollout in the USA
• Genesis has done a poor job of planning to produce the kind of vehicles (SUV's in particular) that people want, compared to virtually every other brand, including luxury brands has already delivered.

No offense, but this is not work, and you are not my boss, and I am not asking you to do anything about it.

And, of course , your incessant bitching about it here will fix everything? Just switch to another brand for your next car when the time comes if you feel that Genesis is so screwed up. There are plenty of great options out there right now. Problem solved

 

[Sal Collaziano]

I never suggested that Genesis Motors "rush" anything to market.

I never said ya did, ya Porcupine.

 

[Mark_888]

And, of course , your incessant bitching about it here will fix everything? Just switch to another brand for your next car when the time comes if you feel that Genesis is so screwed up. There are plenty of great options out there right now. Problem solved

I am very sorry you don't like my comments.

At least I don't post stuff in the threads about which color Genesis is faster.

 

[Mcc]

So let’s work backwards since hindsight is always 20/20. In what year would Genesis have had to have formulated a strategy and decided to have a new SUV RWD or AWD ready for sales last year? I don’t have an answer, I’m just asking.

 

[Mark_888]

So let’s work backwards since hindsight is always 20/20. In what year would Genesis have had to have formulated a strategy and decided to have a new SUV RWD or AWD ready for sales last year? I don’t have an answer, I’m just asking.

I don't know. Why don't we ask Rolls Royce, Bentley, Ferrari, Lamborghini, Aston Martin, Jaguar, Maserati, etc, how they were able to do it before Genesis?

BTW, the luxury SUVs are no just after-thoughts. The Bentley Bentayga (starting at $232,000 and rising rapidly) is now their best selling vehicle.

 

[Mcc]

I don't know. Why don't we ask Rolls Royce, Bentley, Ferrari, Lamborghini, Aston Martin, Jaguar, Maserati, etc, how they were able to do it before Genesis?

Not really that difficult to deduce how but not when. They started earlier! “Maybe” even before Genesis was even something on paper. I am surprised you couldn’t figure that out. Now the question, and anyone is welcome guess, is when would they have had to start the strategy and decision process to be selling them in 2017?

 

[joneillnj]

I don't know. Why don't we ask Rolls Royce, Bentley, Ferrari, Lamborghini, Aston Martin, Jaguar, Maserati, etc, how they were able to do it before Genesis?

BTW, the luxury SUVs are no just after-thoughts. The Bentley Bentayga (starting at $232,000 and rising rapidly) is now their best selling vehicle.

And, of course, all of those are new brands that were just created for the 2017 model year too? lol.

Geez - we all see that the Genesis brand rollout has been somewhat of a cluster and it's clear that Genesis is not where they'd like to be with filling out their portfolio with SUV's/CUV's to be competititve - but this is now just kicking a dead horse here! What do you hope to accomplish with constantly citing that Rolls Royce and Bentley have SUV's before Genesis does? How will that change anything - give it a rest: you'll live longer if you stop stressing about this.

 

[joneillnj]

I'd bet at least 2013-2014, if not sooner... just an opinion/guess, but seems in line with info availiable on the web:

How a Car is Made: Every Step from Invention to Launch – Feature – Car and Driver

 

[Mark_888]

I'd bet at least 2013-2014, if not sooner...

What difference does it make how long it takes? Everyone else seems to have done the proper planning.

We live in a competitive world, and there are no excuses for finishing last. If the same people are in charge as before, I assume they will be making the wrong decisions now that will affect them four years from now.