Alternatives to G70?

[Buckdes]

It is a great looking car - but you did not buy it at a Hyundai Dealer, now did you? Canada is doing a better job at establishing the brand - it wil take more time in the US given how they appear to be handling things.

I agree its a mistake to sell Genesis at Hyndai dealerships

 

[EdP]

I agree its a mistake to sell Genesis at Hyndai dealerships

It is a different experience at most high end dealerships. How much more are you willing to a pay for that experience as opposed to buying from a Hyundai dealer? One advantage of Genesis over the competition is value for the money and that will have to fade away. Anyone want to give a $$$ number on how much more they will pay to buy from a Genesis dealer?

 

[Toddasaurus]

...Anyone want to give a $$$ number on how much more they will pay to buy from a Genesis dealer?

This is a good way of looking at things. Would be interesting to see what would happen if US dealerships and Genesis USA based their decision(s) on polls from potential buyers.

 

[EdP]

This is a good way of looking at things. Would be interesting to see what would happen if US dealerships and Genesis USA based their decision(s) on polls from potential buyers.

A few people have mentioned the buying experience from a Hyundai dealer versus a dedicated MB, Lexus, BMW dealer. They mention the decor of the waiting area is not as nice, etc. I understand the difference as I've been to both types.

Fact is, a dealer selling 500 cars has a lower unit cost than a dealer selling 100 cars. To remain in business the lower volume dealer has to charge more per car to pay the rent. Given a sticker price of $55000, one dealer can sell it to you for $50000. the other needs more. What will you pay to get a cappuccino in the waiting area instead of making your own coffee in the Keurig machine? . No one has yet answered that question.

 

[devellis]

A few people have mentioned the buying experience from a Hyundai dealer versus a dedicated MB, Lexus, BMW dealer. They mention the decor of the waiting area is not as nice, etc. I understand the difference as I've been to both types.

Fact is, a dealer selling 500 cars has a lower unit cost than a dealer selling 100 cars. To remain in business the lower volume dealer has to charge more per car to pay the rent. Given a sticker price of $55000, one dealer can sell it to you for $50000. the other needs more. What will you pay to get a cappuccino in the waiting area instead of making your own coffee in the Keurig machine? . No one has yet answered that question.

That's certainly one way to look at it.

Another is, what does a new car company have to offer to bring customers in? In the beginning, I think that can be quite a lot. Sure, the car has to be a great car. But truthfully, there are lots of great cars these days and what any one person considers marginally better than another is largely a matter of personal preference.

Nobody has to buy a Genesis. But the dealers do have to sell them to survive. So, it's not our responsibility to arrive at a formula that will result in sales, but theirs. They need to do what it takes to attract customers. I don't know what the perfect mix is. It's not my responsibility to know. It's theirs. I know what my personal likes and dislikes are but those aren't universal.

Perhaps the one thing that comes closest to having universal appeal is excellent value. But if the customers never set foot in the showroom, they'll have a hard time determining value. So, at a minimum, the dealership has to be attractive enough to get serious potential buyers in the door. Then, the perceived value has to be high enough that people actually reach for their checkbooks. What formula brings that to fruition isn't something the buyers will or should worry about. But the manufacturer and dealers sure need to.

 

[EdP]

That's certainly one way to look at it.

Another is, what does a new car company have to offer to bring customers in?

Nobody has to buy a Genesis. But the dealers do have to sell them to survive. So, it's not our responsibility to arrive at a formula that will result in sales, but theirs.

What formula brings that to fruition isn't something the buyers will or should worry about. But the manufacturer and dealers sure need to.

True that we do't have to figure it out, but if we bought a Genesis, it was acceptable value for the product.

There are still a handful of owners that are not happy with the dealer experience but still like their car. Not one of them though, has said "I wish I paid $2000 more from a dealer that has a nicer waiting area" It is what it is and fancy stuff will cost more.

Personally, I'm content going to a dealer that also sells Hyundai and saving some money. If they build a local Genesis dealer and the price goes up, I can't say for sure my next car will be a Genesis. You don't get the Lexus experience at Corolla prices. It will probably be a couple of years before we see what will happen.

 

[devellis]

True that we do't have to figure it out, but if we bought a Genesis, it was acceptable value for the product.

There are still a handful of owners that are not happy with the dealer experience but still like their car. Not one of them though, has said "I wish I paid $2000 more from a dealer that has a nicer waiting area" It is what it is and fancy stuff will cost more.

Personally, I'm content going to a dealer that also sells Hyundai and saving some money. If they build a local Genesis dealer and the price goes up, I can't say for sure my next car will be a Genesis. You don't get the Lexus experience at Corolla prices. It will probably be a couple of years before we see what will happen.

I get what you're saying and I largely agree. But the unknown is the people who didn't buy a Genesis for a variety of reasons. Perhaps they would have if the experience had been better. We'll never know.

But I agree with you that I'd rather get a car at a great price and forgo the espresso than pay through the nose merely for dealership amenities.

 

[EdP]

I get what you're saying and I largely agree. But the unknown is the people who didn't buy a Genesis for a variety of reasons. Perhaps they would have if the experience had been better. We'll never know.

Sure we will. Round them up and interrogate them. Most will crack in less than 24 hours if you use the right method.

 

[Buckdes]

A few people have mentioned the buying experience from a Hyundai dealer versus a dedicated MB, Lexus, BMW dealer. They mention the decor of the waiting area is not as nice, etc. I understand the difference as I've been to both types.

Fact is, a dealer selling 500 cars has a lower unit cost than a dealer selling 100 cars. To remain in business the lower volume dealer has to charge more per car to pay the rent. Given a sticker price of $55000, one dealer can sell it to you for $50000. the other needs more. What will you pay to get a cappuccino in the waiting area instead of making your own coffee in the Keurig machine? . No one has yet answered that question.

I dont think the dealership experience entirely means actually sitting inside, but i also think it adds to the image, selling a Lexus vehicle from a Toyota dealership will definitly drop its IMAGE to the point people will not pay full price which affects the overall value of the car. Selling Genesis outside Hyundai dealerships adds value by increasing image and brand recognition not associated with Hyundai

 

[KDX]

Thinking out loud.......how much of an increase would it be to go from a loaded Sonata to a base G70? Maybe some people will make the jump if they see the difference at the same lot as opposed to not driving to a Genesis dealer because it's 'upscale'.

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[Stephen5242]

.......

Personally, I'm content going to a dealer that also sells Hyundai and saving some money. If they build a local Genesis dealer and the price goes up, I can't say for sure my next car will be a Genesis. You don't get the Lexus experience at Corolla prices. It will probably be a couple of years before we see what will happen.

I agree as we purchased my fathers genesis through a hyundai dealership and they still service it to this day. I would want to keep genesis as the value leader and in turn save some money as well. Maybe the online approach will allow them to maintain that value in Canada and continuing to sell through existing hyundai dealerships in the US will as well. We all know in Canada that when a genesis is being picked up for service it is being taken to a hyundai dealership.

 

[devellis]

Thinking out loud.......how much of an increase would it be to go from a loaded Sonata to a base G70? Maybe some people will make the jump if they see the difference at the same lot as opposed to not driving to a Genesis dealer because it's 'upscale'.

Of course, the jump could also go the other way. But probably less likely unless someone just likes the look of a Genesis and doesn't have any initial idea of price.

 

[EdP]

Thinking out loud.......how much of an increase would it be to go from a loaded Sonata to a base G70? Maybe some people will make the jump if they see the difference at the same lot as opposed to not driving to a Genesis dealer because it's 'upscale'.

Pretty much why I drive a Genesis. My Sonata was getting an oil change and they said there was an ECU update they could do. Turned out they fried the ECU so they gave a a loaner. Available was an Accent or a Genesis and the service writer Gave me the Genesis. As it was, I was taking my wife out the next day and I put about 120 miles on it. At some point that morning I said to my wife "I like this and want to get one" Six months later I did.

I really liked the Sonata, but I like the Genesis more.

 

[Windchaser]

Pretty much why I drive a Genesis. My Sonata was getting an oil change and they said there was an ECU update they could do. Turned out they fried the ECU so they gave a a loaner. Available was an Accent or a Genesis and the service writer Gave me the Genesis. As it was, I was taking my wife out the next day and I put about 120 miles on it. At some point that morning I said to my wife "I like this and want to get one" Six months later I did.

I really liked the Sonata, but I like the Genesis more.

Same here. I have a 2012 Sonata 2.0T Limited. It’s a very nice car. I also got a fully loaded 2018 Sontata as a loaner a few months ago. While still a very nice car it just isn’t as nice as a G80, even though they shared many of the same safety features. The ride is not the same.

 

[ChuckdG70]

LOL.. it sounds like you are in a tough but very fun spot as car shopping is hellova time.

That being said i have tested most of its competitors which include

BMW- 2018 440i M performance edition,
2018 340i , 2018 m240i

Audi- 2018 S3 and S4

Mercedes- 2017 C43, 2017 Gla45, 2017 Cla45

2017 Infiniti Q60s red sport

Lexus ????? I think it was an rc 350 fsport lol i just asked the salesman for his best performing car around $60000 cad

In the end i went with the G70 mainly on the bang for buck factor as my top BMW pick was the 440i but that car was 15000 more. My Mercedes pick was the c43 coupe but that was mid 70000 new and even mid 60000 used with 10000km.

Lexus was not even in the running due to lack of performance

Audi the s4 was wayyy too much money but the S3 was a very close second pick to the G70 but even with haggling for a month the price would have been a tad over the G70 but with higher interest rate

I loved the Q60s alot.. and it was right there with the G70 and S3 but brand new they are listed at 67000-69000 but with discounts they are about 60000 cad.
Overall cost of ownership would be more because of maintenance and the interest rates but i liked how the G70 drove better ( acceleration felt quicker from a stop and i enjoyed the steering better in the G70 ) and i liked the interior layout/quality more as well as a few more features

Its also pretty cool owning the G70 as not alot of people have them and it gets a bunch of attention (i dont normally like that)

I did look at a 2017 Camaro 2ss which are 52000 CAD lol but i am not comfy with that car in the winter so wanted AWD.

In the end i was super happy i didnt jump the gun on a purchase even though all the cars above are Great but i felt for the 60000 CAD i spent i got the best deal i could.

I did the same research and IMHO there isn't anything that can touch the G70 - there isn't one thing I would change on my car - which for me is a first - I always want to change something!!!

 

[BlancaGenny]

I did the same research and IMHO there isn't anything that can touch the G70 - there isn't one thing I would change on my car - which for me is a first - I always want to change something!!!

You don't want it to be faster? once you mod, you won't stop LOL

 

[Starflyer]

Ford is trying to make it work by selling Lincolns from Ford dealerships and they must be having some success as I see Lincolns all over the area. In '15, I was interested in buying MKC for about $45K, but was turned off a tad by pushy salesmen running to my car when I pulled in the lot to see the vehicle. Instead, I ended up buying an Acura RDX for about the same money, 45K.

I bought my G80 Sport from the 2nd Hyundai dealership I visited. The first felt like the Ford dealership back in '15. Too crowded and a bit on the pushy side, actually more than a bit pushy.

Day and night at the 2nd Hyundai dealership (Doug's Genesis in Lynnwood WA). They left me on my own to do the "car dance" around the vehicle on the showroom floor. I asked about taking one out and they immediately pulled one up, took a copy of my driver's license and insurance card and I was on my way ALONE. Came back and still no pushy-pushy. I told them I would give the matter some thought and left. Came back a day or 2 later and we made a deal. Easiest closing I think I ever had. NO do you want to add this or do that.

A few months before (actually last January) I was down in Scottsdale and that was my first time to see the Genesis G80. They were about the same as Doug's Genesis. I might have bought one there on the spot, but I had a LOAD of stuff in our condo and no way to get it back in the Genesis (barely fit in the Acura RDX.)

 

[R.K.]

It is a different experience at most high end dealerships. How much more are you willing to a pay for that experience as opposed to buying from a Hyundai dealer? One advantage of Genesis over the competition is value for the money and that will have to fade away. Anyone want to give a $$$ number on how much more they will pay to buy from a Genesis dealer?

Well, the G70 I bought was about $57 000 Canadian from Genesis Edmonton. I would not have stepped foot in a Hyundai dealership after looking at the Mercedes C-Class and Jaguar XE.

So I'd say about $57 000.

 

[randian]

If expected pricing for the G70 really does top out at US$54k it's the same price as the G80 3.3T. That's like pricing an A4 the same as an A6, and I would expect it to create problems for G70 sales.

 

[Beefer]

If expected pricing for the G70 really does top out at US$54k it's the same price as the G80 3.3T. That's like pricing an A4 the same as an A6, and I would expect it to create problems for G70 sales.

Incorrect