The benefit to AWD can also play a role in assisting with things like accident avoidance manuvering, rain stability and traction loss on loose gravel on one
wheel. The HTRAC system is not simply a 4-
wheel drive system but a pretty complex using proven technology which can adjust traction to each
wheel on the fly. I agree the benefit in 0-60 times will mostly be useful in marketing - the R-Spec's acceleration was compared to some fairly strong players and the potential extra tenths of a seciond AWD could create more marheting fodder.
I am not an AWD bigot only owning one pervious AWD car, but only piped in here becuase there was some outdated negatives being brought up. I also think it is a wise move by Hyundai as they carve deeper into the competiton.