RickyBobby
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^ The Infiniti M/Q70 lost sales as Infiniti tried to make up for not having a proper flagship sedan and upped the luxury of the M and hence the price - still lower than the 5er or E Class comparably equipped, but now close enough that most buyers figured - might as well get the German.
The M/Q70 (as well as the Lexus GS) also happened to lose sales about the same time the Genesis launched (which I don't think is a coincidence).
Infiniti has had the most success w/ the G/Q50 b/c it offered the best bang for the buck in their lineup - more spacious than the other entry-level sedans, but still cheaper (esp. the lease deals).
MB didn't go w/ a new state of the art platforms for the S Class or new C Class and yet both are selling like gangbusters - offering what the majority of the lux segment prefers - increased luxury, amenities and passenger space.
As I stated before, Hyundai can cut weight and/or increase fuel economy w/o having to go w/ a whole new platform, including going w/ an e-AWD system instead of a mechanical AWD system.
And the $$ for the near future would be better spent on developing a luxury CUV (or 2), a smaller displacement FI V8, a DCT for RWD/AWD which can handle 300+ HP, more advanced near-autonomous driving tech, etc.
It's not so much not spending the $$/advancing as it is spending the $$ wisely - something that Hyundai management (like most automakers) don't always do.
Case in point, building 2 additional plants in an already glutted China market while not having enough CUV capacity for the NA market.
This is very revisionist...the Genesis did not affect any Infiniti or Lexus sales in any way that mattered. Lexus in particular has sales up and has never sold better.
Genesis sedans are still not separated so no one has any idea how well it sells. Its all speculation.
The major luxury brands in this segment have sales up this year so the Genesis sells to a small core group with few converts outside of the 5 very vocal people who scream on the internet how much better the Genesis is vs a real luxury brand.