GV80 Pricing (USA) Revealed

[leggy]

This entire post is so full off ignorant inaccuracies it’s a joke. “A super duper Hyundai”...when they use entirely different and far more advanced drivetrains, engines, technology, chassis, build materials...right down to the aluminum used on the hoods and doors than any Hyundai car? Nothing Genesis will ever release at any price range will ever over come this type of thinking. You are absolutely over inflating the price (add some imaginary mark up) and adding costs that are constants amongst any new vehicle purchased, to form a completely disingenuous argument. I’ve said it before. Genesis has (and shouldn’t) zero interest In attracting this type of buyer.

Also the very fact that Hyundai and KIA have stepped up their game so much with the Palisade and Telluride to the point that dealers can command a mark up...a “super duper Hyundai” would be class leading luxury vehicle.

Time will tell

 

[Beefer]

I am talking about SoCal. I have never mentioned other areas. I have to deal with the dealers where I live, not out of state.

Who gives a shit where you live. That is your problem. You cannot generalize the cost of a car based on you.

 

[leggy]

Who gives a shit where you live. That is your problem. You cannot generalize the cost of a car based on you.

I didn't generalize, you have problem understanding what I said so it's you fault.
I am talking about my market, if where you are is different then good you.
Next time watch your mouth and learn to respect others.

 

[Beefer]

^ seriously? You post the dumbest shit...and you want respect?

 

[Agent Michael Scarn]

Time will tell

Yeah, about 10 days...

 

[Mcc]

I am not inflating. Your are in LA. get me a dealer contact who is not marking up their 2020 G90.
I been in contact with every dealer who has 2020 G90 in SoCal and everyone is marking it up in a way or another, market adjustment or dealer installed stuff

Perhaps. I don’t profess to understand how dealers think. It always seems counterintuitive to me. But I think once you are ready to sit down at the table and close a deal you may find that those market adjustments and dealer and dealer installed stuff can be made to go away. Have you talked in earnest, ready to buy?

 

[leggy]

Yes. I emailed, made phone calls and visited but no one is going down so I guess the car is still new and gonna wait for a while.
I checked Edmunds and the lease numbers for the 2020 G90 for March is the same as February. Also have couple of brokers still quoting around $1,100 a month before tax

 

[TurtleBoy]

Yes. I emailed, made phone calls and visited but no one is going down so I guess the car is still new and gonna wait for a while.
I checked Edmunds and the lease numbers for the 2020 G90 for March is the same as February. Also have couple of brokers still quoting around $1,100 a month before tax

Have you asked if they will take Circle A on the G90? The HyundaiCircle site is currently down for maintenance so I couldn't verify that. If they do, they will get you a good discount.

 

[mike373]

I'm not sure that it is overpriced for what it is. But I remember when I bought my 2015 Genesis. I was actively considering a 5 series as well. There was a $15-$20K difference. I smiled the entire way home from the dealership thinking that I just got the deal of the century: What I thought was as good or better of a car for almost $20K less than the other car I was considering. Later I read somewhere that the design brief for the Genesis was to build a car that was as spacious as a 7-series, with the handling of a 5-series, for the price of a 3-series. I couldn't stop smiling, and still smile every time I drive that car. I love it, and have become a big Genesis fan boy because of it. I really like the GV80 so far, and will give it a serious look. But the value proposition is a little different now. It has the size of an X5, with the handling of an X5 (we'll see!), for essentially the price of an X5. Things change, I know. Genesis cars have been getting a lot of positive press. But, value is what it is in the buyers mind.

A fully optioned X5 xDrive 40i can easily top $85k. There is still a huge difference in top price.

 

[BGR]

A fully optioned X5 xDrive 40i can easily top $85k. There is still a huge difference in top price.

An X5 with similar feature content to the GV80 is around mid $70K.

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[TurtleBoy]

A fully optioned X5 xDrive 40i can easily top $85k. There is still a huge difference in top price.

Just like when comparing other luxury brands, it is not possible to get a true comparison given the different options and packages in each. Just looking at MSRP and ignoring discounts and incentives the GV80 should be approaching $10k less than a fairly similarly equipped X5. When removing some items from the X5 that people wish weren't included in the GV80 it is closer to $6k.

To me, Genesis is not going with the value strategy since the pricing is relatively close to the Germans. Most consumers in this class do not seem to see a difference between $70k and $80k. I think Genesis is saying that they have a product that can compete with any other in the luxury SUV market and are hoping to give all comers a run for their money. I, like many others, felt they were trying to be the leader in the second tier of that particular market segment but having a price over $70k may say something else regarding their aspirations.

 

[leggy]

Have you asked if they will take Circle A on the G90? The HyundaiCircle site is currently down for maintenance so I couldn't verify that. If they do, they will get you a good discount.

I haven't but I will. Thanks for reminding.
Is @r_spec still in this forum?

 

[TurtleBoy]

I haven't but I will. Thanks for reminding.
Is @r_spec still in this forum?

I think he is still providing certificates to those who ask.

 

[Fun and Joy]

I think the executives at Hyundai have pipe dreams if they believe people will spend BMW money to buy a Genesis (which is still seen as a deluxe Hyundai). The Palisade Ultimate is in great demand for $48,000 and its potential market won't go $71,000 for a GV80, and people spending big bucks for a BMW X5 wouldn't even consider looking at a Genesis.

I respectfully disagree. IMO I don’t believe Genesis is positioning GV80 to be anything less than a equal player in the mid-size luxury suv market. They’re not interested in stealing Palisade customers, through I’m sure they will attract some. Move over OLD LUXURY, YOUNG LUXURY is in da house.

Hyundai has chosen to tilt the Price/Value scale in their favor by pilling on the goodies to add Value and still beat the competition on Price. It’s hard to argue that they have not been a smashing success with that approach. As Genesis enters the SUV market I would expect them to use the same marketing tactics, pile on the goodies and beat the competition on price.

The Genesis starts at $49,500, right where the Palisade leaves off, welcome to the Luxury niche. The BMW X5 starts at $58,900 If you compare base models BMW has some nice features and Genesis has others, but when you total it all up the scale tilts to Genesis it has more goodies and it’s $10k cheaper. The Cayenne starts at $86k, GLE $54, GLS $76. Q8 starts at $68.
,
So would a BMW owner/shopper look at Genesis? Shopping a replacement for my Lexus RX has led me discover the GV80. Now I want to be careful here, because I’ve only sat in it briefly and really know very little. However, if it is what I am hoping it will be, the GV80 will easily match up against the competition on an equal basis. Not only would I consider the GV80, I reserved one already and pending further reviews there’s a good chance I may buy it.

 

[leggy]

Yeah, about 10 days...

View attachment 27426

You are talking about price reduction due decline in sales but I am referring to sales and marketing strategy.
How would Genesis entice and win over buyers with prices close to European cars without having the same market and brand presence and impact like European cars?

 

[Mcc]

. I, like many others, felt they were trying to be the leader in the second tier of that particular market segment but having a price over $70k may say something else regarding their aspirations.

I think you are correct. They are not trying to be be just better that the top Hyundai or Lexus. They have value to offer but they don’t want to be called cheap. That is not their image and are not after the ex-Hyundai buyer. They are after the Germans. They can do it when they get their dealers in line. But even while they are trying to do that they need to establish their aims.

 

[Advocate225]

I respectfully disagree. IMO I don’t believe Genesis is positioning GV80 to be anything less than a equal player in the mid-size luxury suv market. They’re not interested in stealing Palisade customers, through I’m sure they will attract some. Move over OLD LUXURY, YOUNG LUXURY is in da house.

Hyundai has chosen to tilt the Price/Value scale in their favor by pilling on the goodies to add Value and still beat the competition on Price. It’s hard to argue that they have not been a smashing success with that approach. As Genesis enters the SUV market I would expect them to use the same marketing tactics, pile on the goodies and beat the competition on price.

The Genesis starts at $49,500, right where the Palisade leaves off, welcome to the Luxury niche. The BMW X5 starts at $58,900 If you compare base models BMW has some nice features and Genesis has others, but when you total it all up the scale tilts to Genesis it has more goodies and it’s $10k cheaper. The Cayenne starts at $86k, GLE $54, GLS $76. Q8 starts at $68.
,
So would a BMW owner/shopper look at Genesis? Shopping a replacement for my Lexus RX has led me discover the GV80. Now I want to be careful here, because I’ve only sat in it briefly and really know very little. However, if it is what I am hoping it will be, the GV80 will easily match up against the competition on an equal basis. Not only would I consider the GV80, I reserved one already and pending further reviews there’s a good chance I may buy it.

It's not just the purchase price but the trade-in value at resale time. I have no problem with Genesis -- just questioning whether there's still a value proposition.

 

[Advocate225]

It's not just the purchase price but the trade-in value at resale time. I have no problem with Genesis -- just questioning whether there's still a value proposition.

BTW, I'm now in my 70's and barely drive 2,000 miles a year. My car buying days are just about over so I'm not the target Genesis has to win over.

 

[Agent Michael Scarn]

You are talking about price reduction due decline in sales but I am referring to sales and marketing strategy.
How would Genesis entice and win over buyers with prices close to European cars without having the same market and brand presence and impact like European cars?

Can you read?? The article states that Genesis received 20,000 pre orders in 10 days.

 

[EdP]

BTW, I'm now in my 70's and barely drive 2,000 miles a year. My car buying days are just about over so I'm not the target Genesis has to win over.

Look at the benefit if you buy one. Some younger guy with a couple of kids gets a sweet deal on a very low miles 3 year old vehicle.
I'm down to at the most 5 or 6,000 a year. My G80 will be 3 years in October. In the past I've be looking at a new one but I don't know yet. Car is still perfect, still covered under warranty, no practical reason to buy a new one, only if I want new for the sake of a new toy.