Knowing that full LED headlights are pretty much expected to be at least an option in this class, I can't see Hyundai making such a huge mistake in not offering them.
How much would you pay? It is a $1,900 option on the BMW 5 series. At some point, the options (HUD, etc.) will add costs that could put the price into those cars territory. I'm not sure the brand is at the point to compete without the huge price advantage.

