Will Genesis ever get it’s own brick and motor?

[Mcc]

the first generation Genesis and Equus did have those same perks for service an warranty.
ok thats 4 years not 3, also i was talking about overseas. your making it seem like the first gens had absolutely nothing to do with Genesis now it actually had everything to do with the brand without the success of the early Genesis we, right now would not be this far

Not sure where you are going with this. I am not making it seem anything of the sort. And yes I am referring to the US model. Since you don’t bother to list your location and I did you should realize that.
And yes all car are built on previous experience, so what?

 

[MG8]

Not sure where you are going with this. I am not making it seem anything of the sort. And yes I am referring to the US model. Since you don’t bother to list your location and I did you should realize that.
And yes all car are built on previous experience, so what?

just stating some fun cool facts from when i went to do some training. what does it matter where im from? so what?

 

[MotownMJ]

As previously mentioned, Showrooms will be coming...but without GV80 and GV70 in the portfolio the ROI is not there. They built one in Cali I believe, but that's it. A colleague of mine supplies the copper-colored anodized architectural copper being used for the approved Genesis facade. Supposedly they will start in the West and work their way East.
I DO miss the experience of my Lexus / BMW dealer experience. Going to the dealer for G80 drop-off (the concierge app never worked with my dealer and they required booking 2 months in advance for a loaner) was always painful, as it was a run-down Toyota/Kia/Hyundai location with the WORST waiting area I have seen in 25 years.
I switched to another combo dealer we bought our Ascent from which is nicer, but not in the same universe as the Lexus across the street. I do NOT miss the BMW repair bills however. I am sure those German $$$ services pay the rent on those upscale showrooms.

 

[OMG70]

As previously mentioned, Showrooms will be coming...but without GV80 and GV70 in the portfolio the ROI is not there. They built one in Cali I believe, but that's it. A colleague of mine supplies the copper-colored anodized architectural copper being used for the approved Genesis facade. Supposedly they will start in the West and work their way East.
I DO miss the experience of my Lexus / BMW dealer experience. Going to the dealer for G80 drop-off (the concierge app never worked with my dealer and they required booking 2 months in advance for a loaner) was always painful, as it was a run-down Toyota/Kia/Hyundai location with the WORST waiting area I have seen in 25 years.
I switched to another combo dealer we bought our Ascent from which is nicer, but not in the same universe as the Lexus across the street. I do NOT miss the BMW repair bills however. I am sure those German $$$ services pay the rent on those upscale showrooms.

Where is the one in California?

 

[Mcc]

Where is the one in California?

Try the one in Westlake Village

 

[OMG70]

Try the one in Westlake Village

Ah, yeah we've talked about it before, huh? Too far for me since I hardly head to proper LA these days

 

[Mcc]

Ah, yeah we've talked about it before, huh? Too far for me since I hardly head to proper LA these days

And even west of LA. Can’t say I blame you.

 

[Fromsfca]

So, on this subject: I was on the launch team for the Infiniti in the late 80s, which gives me a unique vantage point, having spent over a year designing a customer experience, based on volumes of marketing research,

First, the luxury car segment (MB, BMW, Porsche, etc) customers are not the same as the segment buying and servicing econo-boxes. They will not plunk down wads of cash on the worlds best car, if it is serviced out of the standard building. That was the lesson of Acura: Honda customers willing to step up in price, wanted a higher level experience than what they experienced at the Honda deal. Hence, Lexus and Infiniti are all in stand-alone buildings. It was a dealer requirement. Yes, dealers are independent owner-operators, but franchise agreements can stipulate location and facilities. And, have an exit clause to punch a dealer's ticket should they choose to not abide by the rules.

2nd: starting a new marque is an expensive proposition, especially if there isn't enough service or parts (highest dealer margin) business. Factory's sign up dealers willing to make the long-term commitment to the brand. An MB dealer is not going to stick a Toyota or other commuter car dealership under the MB (or BMW, or Porsche) roof. It would cheapen the cache of the MB brand and lose customers. The offset is used cars, also highly profitable. Yes, the SUV is important a line extension. But, remember, Lexus, Acura and Infiniti brands all started with two models. Acura has lost their way in product design but Lexus is kicking ass, taking no prisoners and customers from MB, Cadillac and all of the other non-upper tier segment (Lambo, Ferrari, etc).

Unless dealers do create (and are required to create) a separate stand-alone building staffed with luxury car personnel, Genesis will be a very nice Hyundai.

Case in point: my deal originally had $2K of garbage stacked on the sticker. That would NEVER happen in a highline luxury dealership, Also, the free car wash after service is ALWAYS brushless, as well as a service area where you are greeted by someone opening your door, someone jumping in with paper foot mats, someone else taking the car off while the service advisor writes up the service and then points you to your loaner. Or, you sit in the modern sitting area by the fire watching TV, drinking coffee, soft drinks or water without kids running around, babies screaming, or sitting in chairs rescued from the local unemployment office.

I like my car, has a lot of technology rival to BMW, but it doesn;t have the same chunk of German manufacture. And I won;t have my first proper dealer experience until March 2020, for my first service appointment.

 

[TurtleBoy]

Yes, dealers are independent owner-operators, but franchise agreements can stipulate location and facilities.

Unfortunately requiring stand-alone dealerships is not possible with the Genesis franchises because of court rulings/settlements in part due to Genesis branded vehicles being offered to Hyundai franchises prior to Genesis becoming a separate operating entity. Genesis can however offer incentives to dealers who have/plan a separate building as well as punish/drop franchises that do not live up to all parts of the franchise agreements.

 

[TinsleyC]

And I won;t have my first proper dealer experience until March 2020, for my first service appointment.

Let us know how that goes.

I agree with you; I just wanted the G80 car, and I came from Infiniti - my G37 was serviced at Sewell Infiniti if Dallas, best 10-year car experience I've ever had. Frankly, I was spoiled and didn't realize it until I sent in for my first oil change. Although it went okay (other than not using the recommended oil), it was a night/day difference.

I just got a good deal on Pennzoil (5 qt 5W-30 Platinum under $14 at Amazon) and will be changing it myself next time, if that says anything.

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[YEH]

12 years is a damn long time to go through and still not be up to par. From a product perspective they have a lot of great things, but the rest of it being sub-par is where everything unravels. Consumers care about the service too. Point in case: Apple. Apple care and the level of customer service they provide is huge selling point for their products

As already stated, the Genesis brand is not anywhere close to being 12 yrs old.

And despite being sold as a Hyundai, the Genesis sedan outsold not only its Japanese competition (GS and M/Q70), but the A6 as well.

And both the G80 and G90 outsold their Lexus counterparts last month.

the first generation Genesis and Equus did have those same perks for service an warranty.
ok thats 4 years not 3, also i was talking about overseas. your making it seem like the first gens had absolutely nothing to do with Genesis now it actually had everything to do with the brand without the success of the early Genesis we, right now would not be this far

Only the Equus offered the higher level of service amenities (which was the reason why the price delta btwn it and the LS 460 wasn't as great).

There were a # of dealerships that built-out a separate Genesis lounge, but for some, only Equus owners were allowed entry.

In Korea, while luxury models tend to be their own sub-brand (same thing in Japan w/ the Toyota Century and Crown,, Nissan President and Cima), they were still known as the Hyundai Equus and Hyundai Genesis (again, just like the Toyota Century).

Don't disagree that Genesis needs to step up its game, but much of that resides in the hands of the individual dealerships/dealer groups.

The original dealership plan was for 120 or so select franchises - presumably the ones who were willing to pony up the $$ (really, go into debt) for a stand-alone dealership and to raise the level of service.

But that plan had to be abandoned due to various state franchise laws, so any Hyundai dealership that wanted a Genesis franchise could get one, including the ones that didn't have a great reputation for service.

Genesis never wanted to have the 350 or so dealerships that currently exist (esp. as some of them don't have the resources or the willingness to up their level of service), but corporate can only do so much.

One way has been to incentivize further customer satisfaction by placing an even greater emphasis on CS scores when it comes to allocation of vehicles.

There have already been a few (of the weaker) Genesis franchises that have closed shop and w/ auto sales looking pretty bleak for at least the near-future, should be more Genesis franchises closing their doors.

To my knowledge, there are at least 2 Genesis stand-alone stores, but this is due to Genesis moving into existing facilities that were used for another brand (think in one of the cases, Genesis replaced Maserati/Alfa Romeo).

Some of the larger/higher volume Genesis franchises are planning on building stand-alone stores, but Genesis cannot legally compel them to do so in many states (Lincoln has had the same issue).

The timetable (for those doing so) was to get them built by 2024, but who knows if that will come to pass w/ all the fall-out for auto sales/overall business climate from the pandemic?

 

[EdP]

So, on this subject: I was on the launch team for the Infiniti in the late 80s, which gives me a unique vantage point, having spent over a year designing a customer experience, based on volumes of marketing research,

First, the luxury car segment (MB, BMW, Porsche, etc) customers are not the same as the segment buying and servicing econo-boxes.

Unless dealers do create (and are required to create) a separate stand-alone building staffed with luxury car personnel, Genesis will be a very nice Hyundai.

The beginnings of Genesis are different than Infiniti, Lexus, Acura. They were hampered by franchise laws and could not do the same things. It was not a new brand but a conversion and different laws screwed up original plans.

For me, the dealer experience has been decent, no complaints. Others are not so good. Once there is an SUV on the floor it may be possible to build a stand alone. at least in some markets.

 

[Fromsfca]

In researching this question, I found the following which I thought might be of interest.

https://www.cars.com/articles/how-badly-does-genesis-need-dealerships-411784/

 

[Fromsfca]

In researching this question, I found the following which I thought might be of interest.

https://www.cars.com/articles/how-badly-does-genesis-need-dealerships-411784/

Sorry...one more:

Genesis Expands Its Retail Network With Standalone Dealers

 

[YEH]

First, the luxury car segment (MB, BMW, Porsche, etc) customers are not the same as the segment buying and servicing econo-boxes. They will not plunk down wads of cash on the worlds best car, if it is serviced out of the standard building.

While generally true, pretty much all Mini stores are attached to BMW stores, and SMART stores (now defunct) to MB stores.

So SMART cars were being serviced next to an S Class.

Furthermore, in the case of MB, they also service Sprinter and Metris vans at the same facilities.

There was a much larger price gap btwn a SMART and an AMG S 65 ($235k) than there is btwn an Accent and the G90, or for that matter, btwn an A Class or Metris van (starting in the low $30k) and the AMG S 65.

That was the lesson of Acura: Honda customers willing to step up in price, wanted a higher level experience than what they experienced at the Honda deal. Hence, Lexus and Infiniti are all in stand-alone buildings. It was a dealer requirement. Yes, dealers are independent owner-operators, but franchise agreements can stipulate location and facilities. And, have an exit clause to punch a dealer's ticket should they choose to not abide by the rules.

But all that hasn't exactly helped higher end sales for Acura and Infiniti.

The RLX has been a complete sales disaster and Infiniti had long abandoned the flagship segment and these days barely sell any in the midsize sedan segment w/ the Q70.

Having separate facilities are nice and all, but aren't a guarantee of sale success.

Product (meaning the vehicles themselves) are the biggest denominator.

2nd: starting a new marque is an expensive proposition, especially if there isn't enough service or parts (highest dealer margin) business.

It's a lot more expensive these days than it was during the late 1980's when the Japanese launched their lux brands.

An MB dealer is not going to stick a Toyota or other commuter car dealership under the MB (or BMW, or Porsche) roof. It would cheapen the cache of the MB brand and lose customers.

As pointed out above, many MB dealerships had an adjoining SMART dealerships (many times, the SMART showroom building was directly adjacent to the MB showroom).

A lot of large dealer groups have auto malls - where numerous brands are situated in one large locale.

While they usually have separate buildings/showrooms, they often share 1 or more service buildings/service bays.

There one which has a Porsche dealership and a Kia dealership (among others); not sure if there are separate service facilities.

The offset is used cars, also highly profitable. Yes, the SUV is important a line extension. But, remember, Lexus, Acura and Infiniti brands all started with two models. Acura has lost their way in product design but Lexus is kicking ass, taking no prisoners and customers from MB, Cadillac and all of the other non-upper tier segment (Lambo, Ferrari, etc).

Again, significantly more expensive to build out a new dealership today and to keep it operating than it was 3 decades ago.

Wouldn't say Lexus is kicking ass.

They've actually been losing their higher-end customers (GS and LS) to the Germans and to Genesis.

They sold a whopping 335 of the GS and LS last month.

There's a reason why the GS is being discontinued and why the LS isn't making any $$ for Toyota.

In terms of what actually sells - Lexus these days is not that diff. from Acura.

Unless dealers do create (and are required to create) a separate stand-alone building staffed with luxury car personnel, Genesis will be a very nice Hyundai.

For the more informed, Lexus increasingly is being seen as a very nice Toyota - due to their sales now being dominated by the UX, NX, RX and ES (Lexus counterparts to the C-HR, RAV-4, Highlander and Avalon).

The G70 has been in shoot-outs w/ the Germans (so has the Stinger and it's a Kia).

In pretty much every article about the GV80, it has been compared to the X5, GLE, Q7, along w/ the Aviator.

The RX/RX-L does not get that treatment.

In fact, for articles/reviews of the Telluride and Palisade, many of them say why get the RX-L, MDX, XT6, etc. when can get the top trim of the Telluride and Palisade?

 

[Fromsfca]

The desire for every car company is brand-loyalty: for some of us, the cars are what is important...for many plunking down $50K and above, the experience is as, if not more, important. For some, it's status, without regard to the actual car. My wife drives a Lexus: knows next to nothing about cars, would not consider driving anything else (I offered her my Porsche Macan to replace her Lexus and she turned it down). Same for her mother.

I bought my G70 for the car: and wouldn't consider the Stinger, not because of the car, but because of my Kia dealership. I found MB to be luxurious and our local dealer impressive, but no where near as luxury an experience as my Porsche dealer. I don't plan to buy another car (I'm 68, expecting to drive the G70 until I drop, which I expect to be before the G70 does). However, if I did, the experience with the Hynudai dealer would make me reconsider another Genesis.

 

[EXCADDY]

So, I can only speak for myself. Prior to buying my 2019 G80 in January of last year I've had 3 Jaguars and 2 Cadillacs. I had intended to buy a Cadillac CT6 but Cadillac can't seem to figure out what their plans are for more than 3 years at a time. My grandson told me I should look at Genesis so I did. I went to a Genesis store that was at the opposite end of the building housing the Hyundai Sales store. I test drove a G80, came back, asked to see a beautiful white G80 that had just come off the truck, and ended up driving it home. I haven't been back to the dealer since I bought the G80.

Up until then my experience with Jaguar and Cadillac service was great. Both had separate dealer showrooms and service with nice seating and amenities in the waiting area. Free washes after service at both and free washes at the Jag dealer once a week. When I bought my last Jag, we had moved 150 miles from the nearest dealer and I bought a Vanden Plas based on some telephone conversations and some emailed photos from my prior dealer. The salesman delivered the new car and drove my old Jag back to the dealer as the trade in. In other words great service with the sale. Service at either dealer was scheduled either online or by phone and while a loaner would be offered it was usually more convenient for me to wait.

So, when my G80 was due for its' first service, the dealer sent a new G70 to my house, picked up my G80 and took it in for service. The only impact on my time was a few minutes for the valet to show me the G70 and exchange key fobs. A few hours later the service adviser called to tell me my car was ready and if it was convenient for me, they would bring it back. It came back freshly washed and after some paperwork and key fob exchange I was done. How does that compare to service at the Jaguar or Cadillac dealer? Well, I much prefer not waiting in a waiting room, just killing time.

How will I make my next purchasing decision? Well, after over a year with the G80 and zero, I mean absolutely no issues, I'm sold on Genesis. And after seeing the videos of the new G80, well, I already know what my next car will be. And as one of articles referenced above said, I would buy it from the back of a barn if that's how they sold them. The cars are just that good.

 

[EdP]

I bought my G70 for the car: and wouldn't consider the Stinger, not because of the car, but because of my Kia dealership. I found MB to be luxurious and our local dealer impressive, but no where near as luxury an experience as my Porsche dealer. I don't plan to buy another car (I'm 68, expecting to drive the G70 until I drop, which I expect to be before the G70 does). However, if I did, the experience with the Hynudai dealer would make me reconsider another Genesis.

I'm more optimistic. Six years older than you and thinking I may get a 2021 at some point. After one more oil change and map update I'll have to pay for them so it makes sense to buy a new car and get them for "free", right?

 

[Dai Uy Ted]

I felt the same way when I was 68, seven years ago. Since then I've bought six or seven (can't be sure), three of them Genesis, still thinking the same...

 

[Fromsfca]

Well, Excaddy, I can only hope my experience is as good as yours.

EdP....I paid $50K for a really nice Porsche track jacket 4 years ago...and it came with a free 2014 Boxster S! So, I get you.

Dai Uy Ted...I'm trying to position myself to retire. So, no more cars (always my biggest discretionary expense)...although my entire family always says: "yeah, you say that every time you buy another car!"