Brought home a 2012 3.8 with Premium package, Ipod cable, and cargo tray last night.
Titanium Gray/Saddle, which turned out to be very hard to find.
MSRP $39,985
Price paid: $34,396 after a $1500 Competitive Vehicle owner rebate, exclusive of tax/title/license/other gov't items and the document fee, which California limits to $55. Cash transaction, no trade in.
The longish drive home was really sweet -- quiet, comfortable, and wrapped in the pleasures of a great sound system. Test driving the car really had *not* done it justice. I knew this was a very good car before I bought it, but I am very surprised and very happy.
Bought it from Hyundai Inland Empire in Loma Linda, CA, where I received prompt and responsive replies (I dealt with Kris Cranfill and Daniel Gantenbein) to my e-mails and competitive responses to quotes from other dealers. They beat a quote of $34,496 that I had received from two other area dealers. (Those dealers were Riverside Hyundai and Glendora Hyundai. Riverside's quote came through Zag.com (with a notation that this was the lowest price of all the Zag.com dealers in the state), and Glendora was willing to match that, though their Zag.com quote was originally higher (they dropped down to match it right away). I'd say both of these are worth dealing with, too. I was pretty happy with their responsiveness.) Hyundai Inland Empire was willing to give me this price after arranging to get the car from a dealer in Thousand Oaks, which is about two hours away. They worked hard, and I was impressed. (Like Inland Empire, Glendora also showed an immediate willingness to get just the car I wanted, and didn't try to steer me to their own inventory. Apparently this was the only Titanium/Saddle/Premium anywhere close.)
In general, I found dealers *not* to be particularly interested in responding via e-mail to requests for quotations on a specifically configured vehicle. Quite a number of them stopped responding to my e-mails and had to be nudged with follow-up e-mails to get a specific response to a quote request. They would apparently rather not play the competitive-quote game, esp. for a vehicle not already in their inventory. So expect to have to hang tough on this. I had to do a *lot* of following up even when I made it clear that I was ready to act right away and pay cash. But I was able to find good, responsive dealers ultimately.
San Diego county dealers, another option for me, were only able to get down to a price $400-$500 more. Of those, Kearny Mesa Hyundai in SD and North County Hyundai in Carlsbad were the most responsive; Frank Hyundai in National City was pretty good, too, though again, none of these could get the price gap closed vis-a-vis the dealers in the Riverside/Inland Empire area. Poway Hyundai was pretty straightforward but could only get to $688 more than what I paid. Drew Hyundai in La Mesa took the position that they'd only match San Diego county quotes (which I think may be a fair and reasonable position, if that's how they imagine their market area) and that I had to bring in a quote to the dealership on letterhead to get it matched (which I don't think is fair or reasonable -- all the other Hyundai dealerships I dealt with treated the quotes I received from e-mail correspondence with Internet sales reps as real and reliable -- none of this come in to the dealership and have it on letterhead business).
Extended service warranties, LoJack, etc. were offered, but with no real pressure at all from [can't recall first name] Shea, the dealership finance person who handled the final paperwork before we took the car.
